Here Are 10 SEO Influencers To Follow on Bluesky Today

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As we saw plenty of Google search volatility throughout January, it’s more important than ever to stay on top of SEO news stories and prevent your business from falling behind. To make sure you’re ahead of the game, I’ve found the ten best SEO influencers to follow on Bluesky today. 

From SEO legends to newer names making waves in the industry, here are the Bluesky influencers to have on your radar.

1. Aleyda Solis

Screenshot of the Bluesky account bio for Aleyda Solis

You may already know Aleyda Solis from her popular SEOFOMO newsletter, which offers news on weekly SEO updates, industry job openings, upcoming SEO events, and recommended tools.

When Aleyda’s not working on the SEO newsletters, you’ll find her on Bluesky sharing her thoughts on industry developments and best practices. This knowledge stems from her experience as an SEO consultant at Orainti, author, and speaker. She’s also hosted over 100 events worldwide, cementing her place as a respected SEO leader.

2. Chris Green

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With over ten years of SEO and digital marketing experience under his belt, Chris Green is one to follow on Bluesky. From his profile, you’ll find posts on eye-opening search studies – be it research into Google’s top search queries or shocking findings revealing the percentage of bots on the web.

As of today, Chris works as a Senior SEO Consultant at Torque, delivering successful SEO campaigns for enterprise brands while training different teams.

3. Marie Haynes

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Marie Haynes has been an integral part of the SEO community for 16 years. She’s coached a range of businesses and is always willing to share her expertise on the search landscape. Throughout her career, she’s delved into key topics like E-E-A-T, SpamBrain, and Helpful Content.

If you want to learn more about AI and how it’s transforming SEO, give Marie a follow. From Google’s AI overviews to the latest AI models, her posts explore recent AI developments and how you can apply these tools to current SEO frameworks.

4. Glenn Gabe

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Having worked in the industry for over 27 years, Glenn Gabe has seen the evolution of SEO first-hand. An SEO Consultant at G-Squared Interactive, Glenn offers businesses specialized services, like helping them recover from algorithm updates or conducting website audits for technical SEO.

Hop onto his Bluesky account and you’ll find news on the latest search updates, data on Google volatility, as well as illuminating articles he’s written for Search Engine Land and Search Engine Roundtable.

5. Jamie Indigo

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A specialist in technical SEO, Jamie Indigo is known for her expertise in JavaScript and its impact on Google’s crawling and indexing of websites. She’s shared her knowledge at beloved SEO conferences, such as BrightonSEO, Engage, and Search Con, and appeared in the SEO Mythbusting YouTube series.

While Jamie often shares SEO updates from her Bluesky account, you can sign up for the Rich Snippets newsletter she authors to receive more bitesize SEO commentary weekly.

6. Areej Abuali

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Areej Abuali is the founder of Women in Tech SEO, a free community that empowers women to network and thrive in the search, tech, and marketing industries. This community has led to the establishment of a global digital marketing conference, WTSFest, that’s already touched down in cities like London, Philadelphia, Berlin, and Melbourne.

For WTS updates, I recommend following Areej on Bluesky. You’ll be the first to know about the latest WTS events, whether that’s the next online or in-person meet-up.

7. Mordy Oberstein

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Being the Head of SEO at Wix and the founder of Unify Brand Marketing, Mordy Oberstein is a leading industry professional and active Bluesky user with tons of SEO expertise to share.

Beyond his social media presence, Oberstein hosts two popular podcasts: the SERP’s Up Podcast and the Edge of the Web News. Additionally, he attends worldwide search marketing conferences to share his findings with a wider audience.

8. Lily Ray

Screenshot of the Bluesky account bio for Lily Ray

With USA Today naming Lily Ray the most influential SEO expert of 2022, she’s well worth following on Bluesky. As the Head of Organic Research at Amsive Digital, she uses data-based marketing to help clients grow online.

Alongside her busy work schedule (fun fact: she also DJs), Lily is a vocal member of the SEO community and regularly shares her thoughts on Google algorithm updates, E-E-A-T best practices, and changes to the Google Discover feed.

9. Barry Schwartz

Screenshot of the Bluesky account bio for Barry Schwartz

Barry Schwartz is a self-proclaimed “search geek” with an impressive SEO track record to show for it. Being the editor of online publications like Search Engine Roundtable and Search Engine Land, you’ll typically find Barry on the trail of the latest search updates to share with his readers.

Alongside his editorial experience, he’s currently the CEO of RustyBrick, a New York-based web service firm helping businesses streamline their online operations.

10. Ann Smarty

Screenshot of the Bluesky account bio for Ann Smarty

The co-founder of Smarty Marketing, Ann Smarty, operates in New York and helps businesses grow their online presence through organic search. In fact, past brand marketing campaigns she ran led to a 200% uplift in conversions – making her a Bluesky member to watch out for.

On top of her brand work, she’s designed valuable workshops on SEO and content marketing, and regularly contributes to industry publications like Buzzsumo, Moz, and Search Engine Journal.

💡 To keep your SEO knowledge growing, why not follow these top SEO influencers on LinkedIn too?

Written by:
Holly Choules is a Writer at Website Builder Expert with a background in researching and crafting engaging content for digital platforms. In previous roles, she has demonstrated her wordsmith skills by writing for public facing brands in a range of industries. After gaining hands-on experience using leading website builders, like Wix and WordPress, she is now keen to share her findings through informative, easy-to-follow articles that help small business owners get online and grow their presence. Since joining the team in 2024 and transitioning into the tech sphere, Holly is passionate about applying her three years of content writing experience and upholding Website Builder Expert’s position as an authoritative source on website builders, ecommerce, and digital marketing.

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