The Top TikTok and Instagram Reel Sounds To Use This December
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Finding relevant social media trends on For You pages can feel like hunting for a needle in a haystack. A more strategic and focused approach starts with finding trending sounds, which you can then dig into to find the most suitable options for your business.
I’ve gathered a list of trending sounds for December across TikTok and Instagram Reels, along with a brief overview of the trend and which brands they would be best suited to. Still, don’t shy away from joining in if your business doesn’t fit my recommendation – thinking outside the box is key to standing out online!
Trending TikTok Sounds in December
- Trend recap: Walking with a purpose to the beat of the music
- Best for: Clothing and accessory brands that can model their clothes on the person walking
🎵 You Can’t Hurry Love Cover by Olivia Dean
- Trend recap: An upbeat song being used for positive, feel-good content
- Best for: Product clip montages and visuals of your brick-and-mortar store
🎵 Original sound from Wicked: For Good
- Trend recap: Knocking on the screen and revealing something surprising
- Best for: Any business wanting to share the news about new products or build awareness
How To Find Trending Sounds on TikTok
The best way to find trending TikTok sounds is to type “Trending sounds” into TikTok’s search bar and navigate to the “Sounds” tab. Here, you’ll find an up-to-date list of popular TikTok audios that you could use.
To whittle down your list, click on each sound to view the videos surrounding it and see whether they are a good fit for your business.
Trending Instagram Reel Sounds in December
- Trend recap: Montage of various outfit clips
- Best for: Any fashion brands with new product lines, such as clothing, athleisure, and accessories
- Trend recap: Shows the process of creating Christmas products and decorations
- Best for: Handmade crafts and bakeries selling Christmas products
- Trend recap: A meaningful note to your past self to encourage going ahead with a “canon event” that changed your life forever
- Best for: Any business looking to share inspirational content about starting or growing their brand
How To Find Trending Sounds on Instagram
My top place for finding trending Instagram audios is the Instagram Edits app, which has a whole For You Page-style tab that exclusively shows videos with trending Instagram sounds. Many of these sounds have as little as 50 videos attached to them, meaning you can get involved before the trend gets over-saturated.
Using Trending Sounds on Social Media
While your business doesn’t need to jump on every social media trend, the algorithms love them. Scheduling a handful into your TikTok or Instagram content calendar per month will give your account a visibility boost and increase the likelihood of reaching new people online.
Have you seen any benefits from incorporating trends into your social media strategy? Let me know in the comments.
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